Tags Brand Finance

Tag: Brand Finance

Vietnam climbs higher on Brand Finance’s Global Soft Power Index 2021

Vietnam is the only nation in ASEAN jumping 2.5 points on Brand Finance’s Global Soft Power Index 2021 from 50th to 47th globally.

Viettel brand value goes up 32 steps to $6 billion

Viettel remains the highest-ranking telecommunications brand in Southeast Asia and the only Vietnamese brand in the Brand Finance Global 500 2021 Ranking.

Amid COVID-19, Vietnam’s brand value skyrockets 29 per cent to $319 billion

According to Brand Finance's top 100 nation brands have lost $13.1 trillion of brand value in 2020 as they negotiate the COVID-19 landscape.

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